Crescendo Interactive | Total Planned Giving Solutions
Crescendo
  • PLANNED GIVING SOFTWARE
  • WILLS & BEQUESTS
  • ABOUT US
  • FREE TRIAL SOFTWARE
  • GIFT ANNUITIES
  • CONTACT US
  • eMARKETING
  • SEMINARS
  • OUR STAFF
GiftLegacy
  • FEATURES
  • SUCCESS STORIES
  • ABOUT US
  • SERVICE PLANS & PRICING
  • FREE DEMO
  • CONTACT US
  • CURRENT SITES
  • BOOK ORDERS
  • OUR STAFF
GiftLaw
  • FEATURES
  • GIFTLAW WEBSITE
  • ABOUT US
  • SERVICE PLANS & PRICING
  • BENEFITS
  • CONTACT US
  • CURRENT SITES
  • GIFT ATTORNEY PRO
  • OUR STAFF
Practical Planned Giving Conference
GiftCollege
GiftCharity
  • GIFTCHARITY
  • GET STARTED
  • GOALS
 
Planned Giving Software Free Trial Software Seminars About Us Contact Us
Features Service Plans & Pricing View Current Sites Success Stories Request a Free Demo
Features Service Plans & Pricing View Current Sites Benefits
  • Planned Giving Software
  • GiftLegacy eMarketing
  • Wills & Bequests
  • Gift Annuities 123
  • Seminars
Follow
Us:
Crescendo Facebook Crescendo Tweet Crescendo Blogs Crescendo You Tube
Bequest Boom Seminar
Wills/GA Marketing main image Learn how to reach your share of the 78 million baby boomers with an online wills and bequests program. Combine the online Wills Planner with a multi-media book and GiftAttorneys. Make greater impact with websites, newsletters, ads, and brochures. Discover how electronic and print media can boost results.

Price:
$250.00
add to cart
  • Course Outline
  • What People Are Saying
  • Schedule

Introduction to Bequest Marketing
Bequest Overview Strategy
Best Bequest Prospects

Wills Campaign
Online Wills Planner
Networking with Gift Planners & Gift Attorneys
Multimedia Book
Launching a Successful Campaign
Specific Wills Marketing Materials

GiftLegacy System Overview
Branding & Editing Capabilities
eNewsletters
Literature
Analytics
Board Training
Donor Leads

Provide and Protect
Donor Seminars
Donor Visits
Multimedia Book
GiftAttorneys


Social Media
Effective Social Media
Best Practices for Major Social Media


I wanted to let you all at Crescendo know that your Provide and Protect wills workshop ideas, materials and support have been very valuable to the Area Foundation. We have had 2 workshops this year and have drawn in donors and volunteers who did not previously have planned gifts for the Foundation. We have been notified of two bequest gifts as a result of the workshops - one of them was promised even though the person could not come to the workshop!

You have made it very easy to put on these workshops and have also given us the impetus and confidence to do them. Thank you!
Kathleen Finck
Director of Planned Giving
San Antonio Area Foundation

Besides the nearly 250,000 page views on our GiftLegacy site, some of our successes included the Wills campaign to encourage charitable bequests this past year. The Wills campaign resulted in over 156 partners requesting the CBN Wills Guidebook and bequest information. 77 partners have communicated they are naming CBN and OBI as beneficiary in their estate plan. We have received current partner verifications naming CBN and OBI (Operation Blessing International) as beneficiary in 13 bequests already. In addition, several large bequests are expected to be put in place by partners in the near future.
Frank T. Nico
CBN PLANNED GIVING

The University of Texas Health Science Center Houston received the CASE District IV "Most Improved Planned Giving Program" for 2010! The GiftLegacy eMarketing System was a critical foundation for our success. Increasing our GiftLegacy eNewsletters from bi-monthly to weekly increased our planned giving page views by approximately ten-fold. We are receiving 3-4 responses per week from our GiftLegacy website and personalized eNewsletters. Six new bequests including ones for $250,000 and $100,000 are documented eGifts. Currently we have received 23 requests for the Wills Guide. The GiftLegacy System is so comprehensive and valuable!
Shirley Druggan
Director of Gift Planning
University of Texas Health Science Center Houston

I thoroughly enjoyed the training. It was SOOOO helpful. I am just amazed at the products and alignment you all have in your products and the way you help us the professionals in the field. I certainly have my ‘to do’s’ and one is following up on the Newsletter thing.
Paul Swasko, CFRE
Executive Director
CHRISTUS Health Foundation

I can’t remember another seminar where I sat in a room all day and the presenters kept my attention. The material was interesting and useful and well-presented. I can truthfully say it was one of the best seminars I have ever been to.
Kathleen Finck Smudy
Director of Planned Giving
San Antonio Area Foundation

I appreciate all of the marketing tips and strategies that are as comprehensive as a strategic plan I can put in place. I am grateful for you at Crescendo.
Diane Thornton
Director of Planned Giving
University of St. Thomas

Great Seminar!! I have asked our national center to get our GiftLegacy activated and agreement to Crescendo. We are excited and looking forward to using your entire system.
Craig Forney, CFP
Vice-President of Planned Giving
American Heart Association

Thank you for this extra information. That was my first training and I’ve been doing the newsletter since August 2008. There are lots of things I am going to implement right away!
Monica Griffith
Marketing & Events Specialist
Hill Country Memorial Hospital Foundation

Kathleen and I thank you and your whole team for a great seminar. We came back to work with heads full of ideas.
Laura Carter
Communications Manager
San Antonio Area Foundation
Seminar Dates
Bequest Boom!
Seattle, WA
2/27/2012 - 2/27/2012 Add to Cart
Bequest Boom!
Portland, OR
2/28/2012 - 2/28/2012 Add to Cart
Bequest Boom!
Salt Lake City, UT
2/29/2012 - 2/29/2012 Add to Cart
Bequest Boom!
San Antonio, TX
3/12/2012 - 3/12/2012 Add to Cart
Bequest Boom!
Dallas, TX
3/13/2012 - 3/13/2012 Add to Cart
Bequest Boom!
Oklahoma City, OK
3/14/2012 - 3/14/2012 Add to Cart
Bequest Boom!
Boston, MA
3/26/2012 - 3/26/2012 Add to Cart
Bequest Boom!
Philadelphia, PA
3/27/2012 - 3/27/2012 Add to Cart
Bequest Boom!
New York, NY
3/28/2012 - 3/28/2012 Add to Cart
Bequest Boom!
San Francisco, CA(ACGA)
4/18/2012 - 4/18/2012 Add to Cart
Bequest Boom!
Cincinnati, OH
4/30/2012 - 4/30/2012 Add to Cart
Bequest Boom!
Minneapolis, MN
5/01/2012 - 5/01/2012 Add to Cart
Bequest Boom!
Kansas City, MO
5/02/2012 - 5/02/2012 Add to Cart
Bequest Boom!
Costa Mesa, CA
5/30/2012 - 5/30/2012 Add to Cart
Bequest Boom!
Honolulu, HI
8/22/2012 - 8/22/2012 Add to Cart
Bequest Boom!
Orlando, FL (PPGC)
9/19/2012 - 9/19/2012 Add to Cart
Bequest Boom!
Memphis, TN
10/22/2012 - 10/22/2012 Add to Cart
Bequest Boom!
Birmingham, AL
10/23/2012 - 10/23/2012 Add to Cart
Bequest Boom!
Atlanta, GA
10/24/2012 - 10/24/2012 Add to Cart
Bequest Boom!
San Diego, CA
11/05/2012 - 11/05/2012 Add to Cart
Bequest Boom!
Phoenix, AZ
11/06/2012 - 11/06/2012 Add to Cart
Bequest Boom!
Denver, CO
11/07/2012 - 11/07/2012 Add to Cart

Contact Us | About Us | Our Staff